Cindy Crawford's 10-Minute Routine for the Classic '90s Supermodel Look

Hi, Allure.

I'm Cindy Crawford and this is my 10-minute makeup routine.

I'm gonna try to give you a modern take

on that classic '90s supermodel look,

I always start with skin prep.

I mean keeping your skin hydrated

and youthful looking is the best foundation for any makeup.

So, of course, I start with my own line.

Meaningful beauty.

This, I'm obsessed with our Youth Activating Melon Serum.

I use this morning and night under my moisturizer

during the day and under my night cream.

Step two, during the day, I always wanna protect my skin,

not only from the sun

but also from other environmental stressors.

So I love our day cream, which has SPF.

So this is one of my absolute go-to products.

Well, I already have my base on.

So I guess our next step, I'm gonna do is eyebrow.

Eyebrows were so big in the '90s.

I mean it was definitely about a fuller brow.

I've been a fan of Anastasia eyebrow pencil

since like early-90s or whenever she started.

This is a little trick I do to my eyebrow pencil.

I'll probably look cross-eyed.

I like to bend this

'cause I find it easier to brush my brows.

I have this color that's, I don't know, it's not too dark.

I like it because it just helps me fill-in.

It's more about the shape than the fullness.

And just so that it doesn't look solid

or dense, then I'm gonna go to the eye.

It's not so much about the color you use,

it's about creating this crease, so

that your eyes look more deep set and big.

So this is the way I achieve it these days.

I love this Charlotte Tilbury palette.

But first, I'm gonna use this kind of just

to define that whole lid area.

Don't want too much pigment on there.

Okay, like this would be my normal day

if I was just running around.

Gives a little definition, kind of goes with anything.

I could wear a T-shirt. Now for the crease,

I'm gonna use this a deeper shade.

But you see, it's like a cooler-neutral

and I'm gonna use that.

And for me, and I've noticed,

especially though, I've gotten older, I try

to keep my eye open when I do this

because I wanna get it in the right place.

If you close your eye, you don't really know

where your crease is as much,

but if you keep her eye open,

see the crease is already there.

And what I'm just doing is enhancing that.

Now I'm gonna have to blend that out obviously,

but I'm just kind of getting it in the right place

and I'm gonna do it on this side too with the eye open.

I don't go all the way into the corner.

I'm gonna kind of start there

and just kind of get it in that crease

and that's what's gonna give me that deeper set.

Now I might use my bigger brush now

to start blending it out.

Now I know that the current trend would be

to maybe use a lighter color like this right in here.

It's just a preference thing.

I personally don't like that on me,

but I am aware of what's going on today.

So I do know that a lot of younger people would be putting

a lighter shade in there.

You stop here at mascara if you wanna amp it up

a little more, you can do liners.

So that's what I'm gonna do. So now, I'm gonna take

a pencil liner and this one's by Giorgio Armani

and it's like a chocolate brown

and I'm gonna just start

building up my lash line a little bit like that.

One of the things about modeling when you're very young

is you start thinking that you need two hours of hair

and makeup before you even just look presentable.

And so I think as a young woman when I was modeling

like that, definitely got into my head.

I guess my life got busier, I got married, had kids,

I had less time to do that for myself.

I mean, not even that I ever did it for myself.

And that's why I think I got into skincare

and started meaningful beauty is that I knew that my job

was to show up with good looking skin.

And then when you feel confident in your skin

and your skin looks good, you actually don't feel

like you need to hide it behind makeup.

And makeup becomes an accessory as opposed

to something that you have to do.

This pencil, one of the things I like about it,

'cause I travel a lot, is it has a blender at the end.

You know, probably makeup artists would not use that.

I like to go slowly and build it slowly.

Definitely need to get it close to the lash line.

I hate that. I hate when there's any gap

between the lash line and the liner.

I'm gonna go back to my little handy,

Charlotte Tilbury palette and I'm gonna take this brush

and just barely get any product on here.

And I can very lightly just go under the lash line

just to give it a little more drama on the eye.

[cool upbeat music]

Okay, I mean, I think that's enough.

Then if you wanna even go one more step drama,

we're gonna go back to our, our eye pencil.

And this is something that I didn't understand

that you really do see it.

It's a tiny thing, but doing the water line on the top,

I keep my eye open and I'm getting it.

But to get a a little bit more definition on the lash line,

if you really wanted to go one step more dramatic,

which I'm not gonna do now, you could line the whole eye.

And I do love that eye by the way, but it's daytime.

I love a dark like cold line inside the eyes for nighttime.

I just think it's like timeless and it's like sexy cool.

Okay, now I'm gonna have to do mascara.

This is called Panorama by L'Oreal Mascara.

The reason I choose mascara is always about the brush.

If it's an easy brush for me to work with,

I make sure there's plenty of product on there

and then I get it off with a tissue

and I probably waste a lot of mascara this way.

And I really try to start at the root and lift.

[cool music]

Yeah, so I like the brush and okay, voila.

I actually don't often do my lower eyelashes.

I do it shoots, I don't for real life

because it sometimes drops

and then I gotta clean it up and I just don't like that.

Okay, now the eyes are done

and we gotta get a little bit of that '90s blush going.

People tease the '90s big girls

because we love blush, but we do.

So what can I say? We love blush.

So I like this Charlotte Tilbury blush,

it's called Pillow Talk Cheek to Chic.

And for today, for this look, I'm gonna avoid the center

because that would make it a little too modern.

I'm gonna go the outside

and this is the way I learned to blush, you know, smile.

And if nothing I should get a smile in

for the day And I like, Oh my God, a little too much there.

But, okay.

And then, and if you wanna do more of a lift,

you can get it up here.

I kind of like it right on the apples,

my foundation brush just to smooth it out.

So another thing that was super big in the '90s,

as you guys all know is contour.

And you know, back in the '90s, I actually needed contour

because I had like my little round baby face.

I would take like a little bit of a bronzer or something

and you know, if you wanna really go '90s, you know,

we would kind of get it in there

and I would do my jawline. [blows loudly]

There jawline. [blows loudly]

Like I always learned to do it up there too.

So I kind of liked that.

So it catches the light in nice ways when you go outside,

just kind of blend that all over.

There's your contour.

It's been so fun over the last couple years actually seeing

how the nostalgia for the '90s,

'cause we got to live through it and it was really fun

and I have so many great memories.

And then recently, we did a documentary with me, Christie,

Linda and Naomi for Apple called the Supermodels.

Spent a lot of time revisiting some of those great memories

and you know, looking at footage from fashion shows

and photo shoots and just realizing

what an incredible time it was.

So I'm a fan of the '90s too,

so I'm a '90s girl, what can I say?

So to finish this look off, I'm gonna do the lips.

I remember back in the day, it was the Mac Spice pencil.

Everyone had it. Everyone did it.

That's not what I'm using today.

My friend Terry has a line called Berry Terry

and I really like this color amaretto.

If I'm gonna do like a '90s thing.

Again, I'm doing an abbreviated

and I don't really overdraw my lips that much now,

but you know, I did then.

I might have to go to the side.

Now I have a little bit of unevenness.

So this is where lip pencil is really good

'cause you can correct unevenness.

So I'm gonna overdraw this side a tiny,

I don't do colors that are very different from my skin,

so you don't have to be perfect at it,

'cause I tend to eat off my lipstick

and I don't ever wanna be like at lunch like this

where I only have it on the outside

is that I'll just take this color and fill in.

[cool gentle music]

So, and also I really like this lip pencil

'cause it stays, this is a big night out

for me if I'm putting lip liner on.

Ooh, there's probably a red carpet.

Mm, okay, so once I got my lip liner on shape,

that's nice.

Again, I don't overdraw,

but you can, even my daughter sometimes she overdraws.

And you know, I've been through that phase.

I guess I don't do it so much anymore,

but I do think like a neutral lip is very '90s,

especially with like a more dramatic eye.

So I really like these.

This is by Tarte, it's called Maracuja Juicy Lip.

I don't know, I like the name too Juicy lip.

I want a juicy lip. I just do that over

and again, adding

that moisture back in, a dry lip can look really cool,

especially for a photo shoot or on a runway.

But for real life, it just doesn't feel good.

Like I definitely want a little moderncy,

maybe now I have a little too much.

This was an old trick and

that gets off the extra and voila.

That's it.

Okay, so this is my modern take on a light '90s look.

So to make it really '90s, let's do a side part.

And that's the look. Bye, Allure.

[sweet music]